Category Archives: Analytics

May 08
Hockey player celebrating goal, victory with hands and stick up

Setting Goals in Google Analytics

Goal Tracking in Google Analytics is a handy tool to help you get important data about your website’s effectiveness at an instant glance. If you are a small business, Goal Tracking may seem rather daunting, as there are so many options available in the template options.  However, if you keep it simple at the start, […]


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Working with Rocket SEO?

Working with Rocket SEO? The following are some things we usually require from our SEO clients. When we start working with new clients there are a number of things that we typically require to start off on the right path. This is assuming you already have a website and we aren’t having our design team […]


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Mar 27
Bing Featured Image

But It’s Not Google

Google is by far the most used search engine in Canada, and at Rocket SEO our goal is to ensure your business ranks higher in Google.  However, there are other search engines out there, and we make it part of our SEO package to ensure you are optimized for success with them as well. Unveiled […]


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Nov 27
discover google analytics

Learning Google Analytics for SEO

Google Analytics is a powerful tool, that very few people go under the hood to tweak.  Most people are simply focused on their day to day traffic, and that’s fine if you’re not that invested in your website.  However, if you are serious about SEO, and interested in getting more traffic to your site, Google […]


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Nov 21
SEO checklist 2015

SEO checklist for 2015 and beyond

As we near 2015, we have been working on our checklists and workflows to make sure our clients’ sites continue to thrive — and stay safe from algorithm updates. You don’t want this to happen to your site. This was the result of a Penguin update which penalizes those involved with link schemes designed specifically to increase rankings. (not […]


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Aug 14
Rocket SEO Stop watch

SEO, how long until it starts working?

SEO (Search Engine Optimization) is a powerful tool for marketing your business and attaining new customers that would have otherwise never known your business existed. It is a passive form of advertising and if you have a good SEO company you will always be on the first page, 24 hours a day and 7 days […]


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Jun 25
SEO Success

SEO Success Story

SEO Success Story from Autopark Superstore. Autopark is a massive used car dealership. They have 5 locations across southern Ontario including Barrie, Brampton, Niagara, Toronto & Burlington. Our sister companies Webility & Adverdea had done a lot of work on their websites, content management systems and general online marketing tools, but the Search Engine optimization […]


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Jun 19
google analytics

A beginner’s guide to Google Analytics

Google Analytics is a great tool provided by Google to track all of the traffic to your website. It can be as simple or as complex as you the user wants to make it. It can provide you with the amount of people that have come to your website, how they got there, how long […]


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How much of my traffic should come from search?

A good SEO strategy is designed to bring you more customers, not just more traffic. When assessing your website, and in particular when assessing how you current SEO work is performing, you can get some key insights from looking at your non-search traffic. Have you ever considered what percentage of traffic should come from search […]


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